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    Welcome to Be&Beauty!


    About Us

    Be & Beauty is a company owned by Smart pharma. Our vision as SMART PHARMA believes that by providing people with passionate and sincere services we will be a unique well-being provider in the Middle East.

    Our Mission is to provide the purest, most natural and scientifically designed health care, skincare and beauty products. We choose to present products that will make people feel they are taking care of themselves and, most importantly, feel good about themselves.

    Our Business Values are Credibility, Quality & Passion

    Our goal is to provide Middle East people with the latest and most natural well-being products. Business-wise, this will be translated by covering the GCC and other MENA areas with our team and alliances.

    SMART PHARMA has been established in Dubai in 2012, depending on the history, experience and the relations of the Founders who have worked in multinational companies in the Middle East countries. Since then it has established strong business relationship with the major chains of pharmacies, doctors, hospitals and consumers to cover all UAE.


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